Case Studies

Balancing Commerce and Content while staying true to their Editorial Mission

The Meghan Markle effect on Daily Mail Fashion Finder

BuzzFeed’s content monetization strategy revealed

The Strategist – How New York Magazine launched its dedicated commerce brand

Dennis Publishing – How a publisher drove a 4x increase in affiliate revenue

IDG Publishing – How a world leading technology publication monetized its eight media brands

Best practice for commerce content

Gear Patrol

Netmums

How Lorna Burford monetizes content across multiple blogs